Marketing, Digital

Confidential

Marketing, Digital

Confidential


Job Nature: Permanent

Position Level: Entry Level

Job Category: Corporate Banking, Corporate Finance

Qualification: Bachelor's / Honours, Masters / PhD

Salary: Login to view


 

Responsibilities

  • Manage and execute / implement full spectrum of marketing & communications achieving company goals and targets
  • Conceptualize development and execution of advertising creative ideas, design and layout in support of all marketing activities such as advertising, print and digital media (print, direct mailers, newsletters etc.)
  • Conceptualize copywriting & production of presentation materials, online content, marketing collaterals – brochure, EDM, presentation slides, fact sheets etc.
  • Conduct market research on competitors marketing campaign, brand positioning and awareness
  • Develop marketing plans and strategies which is inline with the corporate identity to increase brand awareness and market share
  • Drive digital marketing programs for the business with strong focus and understanding of product branding
  • Manage the professional website content architecture and identify approaches / strategies to improve the website
  • Carry out Search Engine Optimization (SEO) / Google Adwords / backlink marketing campaign
  • Conceptualize and set up lead generation platform through different marketing channels
  • Evaluate the effectiveness of marketing channels and activities

Requirements

  • Min Diploma / Degree in any marketing discipline
  • Strong knowledge in conceptualism, planning and execution of marketing activities
  • Able to evaluate marketing activity and monitor competitor activity
  • Must be well-organized, well groomed & possesses pleasant disposition
  • Pleasant personality, with excellent organizational and prioritizing skills, mature and analytical
  • High levels of creativity
  • Enthusiastic, results-oriented and able to work independently
  • Meticulous with an ‘eye’ for details
  • Able to work in fast-paced environment and handle pressure well